Alef Group is famed for creating not only high quality residential communities, but also business and leisure projects in order to support tourist and retail sectors within the emirate. In particular, the first development was the iconic Zero 6 Mall which opened back in 2018 with never before seen brands, having proven to be highly successful among Sharjah residents and visitors. Other famous projects by the prestigious company include Al Mamsha and Hayyan.

The history of Alef Group started when the late Sheikh Khalid Bin Sultan Al Qasimi, the second son of Sultan bin Muhammed Al Qasimi, ruler of the Emirate of Sharjah since 1972, decided to diversify his interests after having established the Qasimi fashion brand in London and having become the Chairman of the Sharjah Urban Planning Council. Thanks to these activities, in 2014, the Alef Group company had a very decent platform with a total of AED 4B worth of assets, and a land bank of AED 1B. As of Q2 2022, according to the statement of the master developer on its official website, their real estate portfolio includes AED 7B worth of projects.

One of the most popular real estate projects by Alef Group has to be the Al Mamsha Souks community, the first phase of which has 7 buildings featuring 631 residential units and 41 retail stores. The residences here range from studios to 1–3 bedroom apartments, in addition to duplexes and penthouses, with access to the finest amenities and facilities. Located just off Sheikh Mohammed Bin Zayed Road, this is the first fully walkable community in Sharjah and it is beautifully complemented by leafy walkways and ample sidewalks.

On top of that, in order to provide an integrated living experience, Al Mamsha Souks will house swimming pools, cricket pitches, basketball courts, bicycle paths, children’s play areas, restaurants and cafes and more.

The built-up area of the prestigious community is 3 million sqft, of which 500,000 sqft are dedicated to retail areas. Prospective real estate buyers will be keen to learn that the Phase 1 of Al Mamsha Souks was completed in Q2 2021 and right after that, the Phase 2, Al Mamsha Seerah was launched with a total of 1,699 units spread across 3 buildings.

In March 2022, Alef Group witnessed the launch of Hayyan, an upscale community with an area of 8.7 million sq. ft and a total of 1,836 villas spread across 3 distinctive zones. Due for completion in H2 2025, the upscale residential project will boast the emirate’s largest swimming pool, covering 50,000 sq. ft, and the largest park within a residential community in Sharjah. The first area of Hayyan will be delivered in 3 phases and will see the construction of 286 villas in Aryam, which will have a total number of 727 residences.

That being said, prospective real estate buyers can choose from an extensive collection of properties, varying between 7-bedroom mansions and 2-bedroom family homes. At the same time, the amenities within Hayyan include 80,000 sq. ft of allotments for family gardens, convenience shops, restaurants, a nursery and a club house overlooking the lagoon. Not forgetting football pitches, tennis, basketball, and volleyball courts, a gymnasium, and a track for running and cycling, which aim to promote an active lifestyle for residents in the emirate.

According to the Construction Week magazine, Alef Group took 26th place in the Top 50 GCC Developers List 2021 for its significant contributions to the economic growth of GCC nations. In particular, its Al Mamsha community has been very popular with end users and investors thanks to its highest engineering and technical standards. In fact, in H1 2020, the project registered a 34% increase in sales despite the spread of the COVID-19 pandemic, which illustrates the strength of the real estate sector in Sharjah.

It is also worth noting that in 2021, Alef Group signed a business agreement with the leisureway, which is an international company focused on innovative entertainment solutions. Thanks to this collaboration, the master developer will be able to create global entertainment zones for all ages in Al Mamsha, contributing to a living environment saturated with art, luxury and culture.